The Disavow File: To Use or Not To Use?

Disavow File Usage in 2019 Google is always keeping SEO experts on their toes. New updates can render tried-and-true practices obsolete or, at least, leave them up for debate. Exhibit A: the disavow file. Disavow files allow webmasters to specify which links they want...

eCommerce Marketing Strategies:

Tips for building and marketing your website Over 206 million predicted shoppers are buying products online this year. It’s a great time to be in eCommerce if you know what you are doing. How well do you understand what is involved in setting up, maintaining, and...

What is Hotjar?

Hotjar is a single application with a suite of analytics tools that gather qualitative data. This type of data defines the online behavior of your website audience and users. Before Hotjar, if you wanted to improve your site’s user experience (UX) and increase...